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Vietnam’s seafood industry is entering a pivotal phase as global demand rebounds and new market opportunities arise. With rising input costs and shifting consumer preferences, exporters must remain agile and focus on quality and transparency to maintain a competitive edge

As consumers in Vietnam and abroad increasingly value transparency in seafood products, ensuring clear, trustworthy sourcing and sustainability practices will be key to sustaining this momentum.

Vietnam's shrimp export industry continues to thrive, with significant growth recorded in multiple markets. According to recent reports, Vietnam’s shrimp exports reached USD 404 million in August 2024 alone, a remarkable 20% increase compared to the same period last year. This marks the highest monthly export value since the start of the year and the strongest growth rate since February. Cumulatively, Vietnam’s shrimp exports exceeded USD 2.4 billion in the first eight months of 2024, reflecting a 10% rise year-on-year.

In the final months of 2024, pangasius exports from Vietnam are seeing a strong recovery in two of the world's largest whitefish markets: China and the United States. Both countries are key destinations for whitefish, with Vietnam maintaining its position as the second-largest supplier, primarily through its exports of frozen pangasius fillets.

VNSEAFOOD Engages with Industry Leaders and Prospects at Singapore Seafood Expo 2024, Showcasing Premium Seafood Products and Exploring New Business Opportunities

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Vietnamese pangasius is taking the Mexican seafood market by storm, rapidly becoming a popular choice among consumers. With its firm texture, delicate flavor, and competitive pricing, this versatile white fish has solidified its place as a favorite in Mexican kitchens, driving a significant increase in exports from Vietnam to Mexico in 2024. As trade relations strengthen, Vietnamese pangasius is poised to become an even more dominant player in the global seafood market.

Robust Demand and Strategic Market Positioning Propel Vietnamese Seafood Exports
Positive Outlook for Continued Growth Amid Shifting Global Supply Chains

Strong Demand for Affordable Fish Products Drives Growth
Frozen Fillets Lead Export Surge Despite Economic Challenges

In the first half of 2024, Vietnam has achieved a significant milestone by becoming the fifth largest seafood supplier to Singapore, with exports valued at nearly SGD 51.7 million. This achievement underscores Vietnam's growing influence in the global seafood market and highlights key opportunities for exporters to expand and enhance their market presence.